How Desperate Would You Have To Be To Stay At A Trump Hotel?

As you know if you're even a semi-regular reader of this blog, I travel a lot-- always have. When I was a kid I would crash wherever I could. I hitch-hiked out to San Francisco for what the media later dubbed "the Summer of Love" and wound up sleeping on a step on a staircase in an old Haight-Ashbury Victorian. Years later I spent several years living in a VW camper can as I drove from London to India. Still later I wound up as president of a large company and stayed in the major luxury class hotels like the Plaza Athénée in Paris, the Principe Di Savoia in Milan, the New Otani in Tokyo, the Prk Tower in Buenos Aires, Four Seasons and Ritz Carlton's everywhere... But never, under any circumstances, a Trump-branded hotel. Trump hotels-- like the one I wrote about in Baku last June when I visited Azerbaijan always have a reputation for being glitzy and third rate. These days, when I travel, I tend to rent apartments or houses and use them as a base to explore. The idea of walking into a Trump property-- even for a dinner-- has always been inconceivable, long before he decided to jump into politics. His properties are as phony and superficial as he is.

This week, Benjamin Freed, writing for the Washingtonian was just the latest to laugh at all the tasteless Arabs rushing to hold their gawdy, ostentatious events at Trump's new hotel in DC. A match made in heaven. Freed's review is brutal-- and not in a good way. "Before the Trump International Hotel opened," wrote Freed, "Donald Trump liked to brag that the business he and his family built inside the Old Post Office would be 'one of the great hotels of the world.'" It's worth mentioning that part of the deal when you pay Trumpanzee to use his name to brand your hotel is that he will publicly state that when the hotel opens, no matter how much of a pile of crap it is, Trump will put out a press release calling it "one of the great hotels of the world." Every hotel he's ever been associated with gets that worthless accolade for their worthless promo packet, often backed up by the same worthless pronouncements from Ivanka and one of the sons (who Trump himself referred to on camera as "retards.") Freed continued: "But according to a year-end list of new luxury hotels from a travel group that specializes in high-end accommodations, it’s one of the world’s worst. The Trump hotel rated as the world’s third-lousiest new hotel, according to the membership-only United Kingdom operation LTI-Luxury Travel Intelligence. Maybe not quite as bad as Trump Grille in NY's Trump Towers, but still really gross.

“The building itself is undoubtedly impressive, but once inside we start to ask questions,” LTI’s review begins, acknowledging the Old Post Office as a marvel of late-19th-century Romanesque Revival architecture and design. But from there, the review is brutal.

“LTI finds the décor a little garish and more quantity over quality,” it continues. Few who have been inside the hotel might argue differently. In Trumpian fashion, the hotel is a pageant of too-muchness, from the gold-colored bathroom fixtures to a $29 bowl of hummus to the crystal spoonfuls of sickly-sweet Hungarian wine that go for as much as $140.

It goes on.

“Service is poor on occasions and lacks confidence,” LTI founder Michael Crompton writes. “The whole experience seems a little forced, and therefore this place is not for the true discerning luxury traveller.”

no comment

For supporters of the president-elect or his hotel, Crompton’s suggestion that his DC hotel is not truly luxurious might be the most cutting. Throughout his business career, Trump has resembled a spoiled outer-borough brat robing himself in glitz and luxury to get in the good graces of rich Manhattan swells, and his political rise could very well be a response to DC establishment types laughing him out of the White House Correspondents’ Association Dinner.

Only two hotels-- anywhere in the world-- fared worse in LTI’s rankings: a Four Seasons on Oahu, Hawaii, and the Palazzo Versace in Dubai, United Arab Emirates.

While LTI’s review does not make explicit mention of Trump’s election or the brewing mess over the Trump Organization’s lease from the General Services Administration for the Old Post Office, it does acknowledge that it is unlikely to have much impact on the hotel. “But no doubt the tourist hordes will keep the place eternally busy,” Crompton writes.

UPDATE, 5:48 PM: In an email to Washingtonian, Crompton piles on to his publication’s initial criticism, writing that the Trump hotel’s gaudiness—and that of the larger Trump brand-- runs counter to recent hotel-industry trends. “For quite a while there has been a move towards an understated elegance in new luxury properties,” he writes. “We had similar feelings towards Trump Turnberry (one of Trump’s golf courses in Scotland).”

You think there's any chance at all his presidency will be any different? I don't.

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In The Hospitality Industry Worldwide, Trump's Brand Is Now Completely Toxic-- Less Than Worthless

This past summer we were in Azerbaijan, primarily in Baku, the capital city. Really nice place to visit! We noticed that there was a huge hulking Trump Tower in the middle of the glittering skyline. But it was empty. In fact, it was closed down, having only opened for a week before firing the entire staff and shutting down the operation. Presumably they'll remove the toxic logo that the local bandits who own the building paid Trump to use, and re-open it under less toxic name-- like Motel 6 Baku. But Baku isn't the only city where the Trump name is keeping hotel rooms empty... even at heavily discounted prices.

The prestigious new hotel in DC that he's always trying to drum up business for is the cheapest 5-star in Washington-- and the most empty. And the Trump Towers in Istanbul, where the president of the country demanded the name be changed, is desperate to sell over a dozen luxury apartments that no one will buy at very deep discounts.

Property Turkey is privileged to offer to its clients 15 luxury apartments available for sale below market value within Istanbul's prestigious Trump Towers. This is a one-off offer for a limited period only and on a limited number of apartments.

  Trump Towers located in between Sisli and Mecidiyekoy is one of Istanbul's landmark mix-use complexes, where residences and commercial units always command a premium. The complex is one of Istanbul's most prestigious.

CNN reported that travel agents and events planners are avoiding the Trump brand entirely. In DC, "room rates also indicate the hotel may be lagging behind its competition. A Tuesday night stay at the Trump hotel was priced at $505 on Hotels.com, more than $200 cheaper than five-star alternatives like the Four Seasons and the Jefferson. Comparable hotels like the downtown Ritz-Carlton and Hay-Adams, meanwhile, had no open rooms." The new hotel "has been the target of protests and vandalism since it opened last month. And its namesake's presidential campaign has made the Trump name awkward at best and toxic at worst for those who specialize in the hotel industry. 'There certainly are people who are concerned about the message they send by spending money in Trump-branded hotels,' said David Loeb, a senior hotel analyst at the Robert W. Baird private equity firm. Brand research studies suggest those concerns are taking hold. A Foursquare analysis showed foot traffic at Trump's hotels, casinos and golf clubs is down 16% this year. And a Young & Rubicam report released Tuesday shows consumers think Trump himself is less fun, trendy and stylish than he was three months ago. That's bad news for Trump, who claims his name is worth more than $3 billion in real estate licensing and branding deals. Industry analysts say that number is exaggerated."

Travel + Leisure doesn't, as a rule, slag off potential advertisers, but the news is all over the hospitality industry: Trump Hotels Ditching Name For New Hotels. I don't know if Trump plans on having Barron run the business, but his new hotel ventures will be called "Scion."

Amidst reports that occupancy rates at Trump Hotels have slipped this election season, the company has announced that new brand hotels will no longer bear the Trump name.

The newest line of luxury hotels, geared towards millennials, will be called Scion, the company said.

“We wanted a name that would be a nod to the Trump family and to the tremendous success it has had with its businesses, including Trump Hotels, while allowing for a clear distinction between our luxury and lifestyle brands,” Trump Hotels CEO Eric Danziger said in a statement.

Although Trump Hotels has said the new name has nothing to do with the eponymous businessman’s presidential campaign, empty rooms at the hotels have caused officials “to reduce rates during the peak season," according to New York Magazine.

Nightly rates at the newly-opened Trump International Hotel in D.C. plummeted below $500 while practically every other five-star property was sold out for the International Monetary Fund conference two weeks ago. And after his remarks about Mexican immigrants, two celebrity chefs backed out of their contracts to open a restaurant in the hotel.

According to Hipmunk, bookings at Trump Hotels plummeted 59 percent during the first half of 2016 and data from Foursquare shows a 17 percent drop in foot traffic at Trump properties since June 2015, when the reality TV star announced his presidential bid.

Back to Trump Tower Baku. His crooked partners, the notorious Mammadov family, tried burning the building down for the insurance money. And further south, in the United Arab Emirates, Trump’s name and image were removed from a $6 billion golf and housing complex in Dubai.

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Urban Gadabout: It's off to D.C.! ('Cause they're making me go!)

by Ken

Thanks to the miracle of modern blog scheduling technology (which works more or less like that great space-age technological innovation the alarm clock), by the time you read this (or don't), I should be back with NYC limits after my whirlwind descent on Washington, D.C. That's if all went according to plan, which is not one of those assumptions I like to assume, especially when the first part of the plan puts me on a sidewalk outside a McDonald's on Seventh Avenue at 6:15am.

Now I'll bet that when you first learned I was winging off to Our Nation's Capital today (this would be in the paragraph above), you probably thought I must be going with the express determination to knock some of those wooden Village heads together and maybe knock some sense into them. This is so close to the actual facts as to make the few trivial deviations hardly worth chronicling. However, for the record:

(1) There's no winging. It's such a hassle getting all the way out to the airport, and then getting from the airport into Washington. Who needs that? As we New Yorkers say, fuhgeddaboutit! No, I'm traveling the way people who are really in the know make the trip: by a tourist bus that, according to my best information, I will board outside a McDonald's on Seventh Avenue.

I think this qualifies as "tourist class." It is, at that, a class above the transport I used for my last D.C. outing, some years ago, when Howie had traveled east on People for the American Way business and wangled me an invite to a local soirée, which would give me a chance to see him, and I had the inspiration to do the trip via one of those Chinatown buses with the amazingly low fares. (Okay, yes, and also the not-quite-rock-bottom accident and casualty rates.)

The only thing was, the schedule clearly wasn't designed for day-tripping.

(2) I don't expect to be seeing any of Those People, those creepy D.C. types you're always reading about here at DWT. I don't know any of them, and I don't want to know any of them. I would have to check the itinerary again, but I'm pretty sure it includes the Capitol, and I suppose there's the remote possibility of incidental contact with some of those Villagers, but I suspect that the highest-ranking Washingtonian I'll be encountering is our tour guide.

And the fact is, the fact that the district is infested by those people is creeping me out, which brings me to this additional circumstance --

(3) I don't really wanna go. Oh, I had planned a trip for the day. Even scheduled a day off from work (which itself has to be done, according to the employee manual, weeks -- if not months -- in advance) for it. It's just that the trip wasn't supposed to be to D.C. It was supposed to be to "Historic Boston," where I haven't been in way longer than it's been since I was last in D.C. And I was really psyched for Beantown!

I had it all planned. I had bought an Amazon Local voucher for the "Historic Boston" tour, and kept checking the calendar for a suitable Friday or Sunday, the days when it's supposed to be offered. Finally, with the voucher's expiration date looming, I figured the crowd would be lighter on a Friday, and also some places that might be closed on Sunday might be open on Friday. So I took a hard look at my schedule, and went through the whole elaborate procedure for clearing a Friday off from work -- namely the one that turned out to be this Friday.

You might think that my trip to Washington has something to do with the subject matter of this tweet from Howie's and my old pal Milt Shook has something to do with my pilgrimage to Washington. Surprisingly, no!

Only, I appear to have overthought this. Earlier in the week I heard from the company that I was apparently the only one who had signed up for that date.

I was offered some options, not just for Boston, but for the company's Philadelphia and Washington tours. But my schedule doesn't allow for much in the way of options. I couldn't do a weekend tour, because Saturday I'm cruising across New York Harbor's Raritan Bay to New Jersey for Fall Fest on an apple farm and Sunday I'm doing Justin Ferate's Wolfe Walkers train trek to Philip Johnson's Glass House in New Canaan, Connecticut. All I had to play with was Friday, the day I'd already scheduled to have off from work. The vision of a day off began to dance in my head, but no, it turned out that they have an extra outing of the apparently very popular Washington tour -- normally offered on Monday, Tuesday, Wednesday, and Saturday, according to the online schedule -- going on Friday.

Oh well, what the heck, Washington it is, I guess. Assuming that this crack-of-dawn pickup outside McDonald's actually comes (or rather came) off. Which makes for three consecutive days of out-of-state schlepping -- by bus, boat, and train. Not to mention after-work outings Monday (the second part of a two-part Historic Districts Council walking tour of Park Avenue with Justin Ferate) and Tuesday (first I pop in for a few minutes of the Municipal Art Society's members' open house in their new digs, in the landmarked Look Building, en route to Astoria for an evening at the Museum of the Moving Image honoring Marlo Thomas for That Girl, moderated by Gloria Steinem, with Debra Messing also on hand). I already feel exhausted.

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